Dior ad
1. The audience is the consumer because they are wanting people to look at their products to buy them.
2. Catchy, bright, change, authentic, bright, convincing, persuasive
3. The color choice couldn't possibly be any better. It goes from portrait to old fashion to bright and is so catchy, especially since there are videos and a slide show. The images take over the page, which is so gravitating to want to keep watching for more. The text is small at the top, but after look at the video and slide show, it makes the consumer more eager to look for the text to find where to look for more.
4. Information that is being given are four main lines of lipstick, called Dior Addict, perfume, called miss Dior, a line called Dior Snow, and one essential, which looks like some kind of cream for the face. What is emphasized are these 4 main products, and what is downplayed are the different links to click on at the top and bottom of the page.
5. The goals of the page are for the audience to be reeled in by these catching videos and pictures and want the consumer to search more and be intrugued by Dior and by their products.
6. I feel like the women play a perfect role for this ad. Cosmetics and perfumes should be a woman's role, and they are very sexual/make the products look so amazing that any woman that saw this would want to look like them and therefore by the product they are modeling. Men would not fit this role becuase it is hard to relate when men dont wear cosmetics for perfume.
Bitch media ad
1. The audience is people interested in reading the articles of this particular magazine.
2. Interesting, unique, unfamiliar, plain.
3. At first it is catchy, especially since my favorite color is blue, and I have never seen a brain filled in as a collage, but as you scroll down, there is a lot of text which is really boring, especially since I hate reading.
4. Information being given are articles of this magazine to get the audience interested in wanting to subscribe. What is emphasized is the picture of the person with the brain and the first ad that you see when you look on the site, and then asking to sign up. What is downplayed are the articles, in my opinion, since they are in small font.
5. The goal of this page is for the audience to subscribe for this magazine and get hooked by their advertising.
6. I think women fit the role of this because it is all about feminity, so men would throw off the whole principle. Also, when I think of bitches, I think of women, so throwing a guy in with the theme would completely contradict the whole point of this magazine.
American Apparel ad
1. The audience is the consumer interested in the American Apparel clothing line.
2. Seductive, sexual, appealing, dark, unusual, different, vbirant.
3. There's two completely different color choices as the pictures change, some bloack and white and some are in color. They are both catchy because all of the photos are so unsual and have unusual objects which catch the attention of the audience. The text isn't catchy, its more dull, but the images are what stick out and take over the advertisement and reel you in.
4. What each model is wearing and a picture to go with it. They also tell what is new, different style clothing and swim wear, where to locate stores, etc. What is emphasized is the pictures with models wearing the clothing and also what is new. What is downplayed is what is in writing, like the location of stores and other tabs. Pretty much everything is except for the main pictures that take over the page.
5. The goals are for the audience to get hooked and want to read more into the ad and eventually get the consumer to buy from them.
6. I feel like it is more sexual because of the expressions on their faces, and it just makes me mad because they all have amazing bodies. I would like to see men becuase I am obviously more attracted to them and it wouldn't aggravate me if they had amazing bodies, but it would be weird to see them wearing clothing that I would be interested in wearing because I wouldn't get an idea of how the clothes really look.
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